The Launch Files

The Launch Files Start your fashion brand with clarity and confidence. The Launch Files are your go-to toolkit for turning ideas into action—perfect for first-time designers who want to avoid costly mistakes and build a professional brand without breaking the bank. Inside you’ll get: Design Strategy eBook – A proven 7-step roadmap to go from sketch to sample for under $2K Product Development Calendar Template – Plan your entire process with clarity Design Concept Workbook – Organize your ideas visually and professionally, even without sketching skills Bonus: Sample Manufacturer Intro Email Template – Start vendor conversations the right way If you're ready to stop guessing and start building, this is your first step.

The Launch Files

Start your fashion brand with clarity and confidence.

The Launch Files are your go-to toolkit for turning ideas into action—perfect for first-time designers who want to avoid costly mistakes and build a professional brand without breaking the bank.

Inside you’ll get:

  • Design Strategy eBook

The signature 7-step framework used by 150+ fashion brands to go from concept to professional sample—without wasting thousands. This is the exact roadmap Jessica used to scale her $9M label from the ground up.

  • Top 25 Manufacturing Contact List

Skip the trial and error. Get direct access to vetted vendors for tech packs, samples, cut & sew, and full production. Ideal for new and scaling designers looking for trustworthy partners.

  • Design & Sales Calendar

A fashion production roadmap that outlines when to develop, produce, and launch collections based on industry sales trends. Know your high-revenue months, slower seasons, and when to expect the best return on your launch.

If you're ready to stop guessing and start building, this is your first step!


Your Instructor


Jessica Evans
Jessica Evans

I’m Jessica Evans—a fashion entrepreneur, brand strategist, author of An Irregular Love Story, and a woman of faith, deeply rooted in my love for Jesus Christ. I am committed to bridging the gap for minority designers in an industry where Black designers make up less than 1% of the retail space. I started my journey at 14 years old through the NAACP Youth Entrepreneur Program, launching Irregular Exposure—a brand that grew into a $9M attainable luxury label, worn by Angela Simmons, Dess Dior, De’arra, Khloe Kardashian, Jayda Cheaves, Megan Thee Stallion, and more, and featured in Cosmopolitan, Essence, and beyond.

Now a wife and mother, I’ve shifted my focus to closing the wealth gap in fashion through The Fashionpreneur Academy (TFA)—a mission fueled by my faith and belief that God has called me to empower creatives through business. I teach emerging and established designers how to launch, scale, and build investment-worthy fashion corporations that position them for six, seven, and eight-figure business growth, corporate partnerships, retail distribution, and selling opportunities. My mission is to help creatives move beyond just designing and into business mastery, wealth-building, and long-term sustainability in fashion—while staying true to their God-given purpose.

With faith, strategy, and action, anything is possible. If you're ready to scale your brand the right way, you’re in the right place.


Course Curriculum


  My Launch Files
Available in days
days after you enroll

Frequently Asked Questions


Is this investment refundable?
Due to the nature of the intellectual property, this is not a refundable product.

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