Design Your Dollars Brand Acceleration Program

The Design Your Dollars Brand Acceleration Program is a comprehensive 12-month coaching program designed for aspiring and scaling Fashionpreneurs who want to build a long-lasting, profitable fashion brand. Unlike most programs and full-service design agencies, our CEO owns and operates a successful 7-figure label that continues to thrive using these methods. This program goes beyond product development, focusing on marketing and creating a profitable business model.

Forget the days of running around buying and sourcing materials without experience. No sewing, sketching, or design skills are required. We focus on developing CEOs within the fashion industry, not just individuals who work in the business but struggle to scale.

This seamless program is essential for emerging and aspiring fashion designers seeking assistance in developing a high-quality label, increasing sales, and launching a successful business. We will guide you through every step of the process, ensuring your business grows and profits.

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Your Instructor


Jessica Evans
Jessica Evans

I’m Jessica Evans—a fashion entrepreneur, brand strategist, author of An Irregular Love Story, and a woman of faith, deeply rooted in my love for Jesus Christ. I am committed to bridging the gap for minority designers in an industry where Black designers make up less than 1% of the retail space. I started my journey at 14 years old through the NAACP Youth Entrepreneur Program, launching Irregular Exposure—a brand that grew into a $9M attainable luxury label, worn by Angela Simmons, Dess Dior, De’arra, Khloe Kardashian, Jayda Cheaves, Megan Thee Stallion, and more, and featured in Cosmopolitan, Essence, and beyond.

Now a wife and mother, I’ve shifted my focus to closing the wealth gap in fashion through The Fashionpreneur Academy (TFA)—a mission fueled by my faith and belief that God has called me to empower creatives through business. I teach emerging and established designers how to launch, scale, and build investment-worthy fashion corporations that position them for six, seven, and eight-figure business growth, corporate partnerships, retail distribution, and selling opportunities. My mission is to help creatives move beyond just designing and into business mastery, wealth-building, and long-term sustainability in fashion—while staying true to their God-given purpose.

With faith, strategy, and action, anything is possible. If you're ready to scale your brand the right way, you’re in the right place.


Course Curriculum


  START HERE: Welcome to the Design Your Dollars Brand Acceleration Program!
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  Tier 1: Beginner Designer Essentials: Lay the Groundwork for Your Label
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  Tier 2: Design Development: Bring your Collection to Life
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  Tier 3: Setup for Sales: Grow Your Community and Strengthen Your Brand Presence
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  Tier 4: Scaling your Label: Steps to Building a 5-7 Figure Brand
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  Q&A Masterclasses
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Frequently Asked Questions


When does the program start and finish?
This program begins the day of registration and ends 12 months from now, on the last day of the calendar.
Is this investment refundable?
No, this program is non-refundable. Similar to colleges and universities, we cannot offer refunds as the value of the program depends on your participation, effort, and creativity, which are subjective and vary by individual.
Will I have to sign an agreement?
Yes. All Students must sign an agreement before gaining access.

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